Concept 21 is a High Potential Start Up company, supported by Enterprise Ireland.
Brian Carroll, a former Deputy Editor of the Irish Examiner, established Concept 21 in 2006.
A recognised innovator in the area of newspaper content and design, Brian Carroll played a leading role in the Irish Examiner’s transition from a regional to a national newspaper.

In addition to on-line property videos, Concept 21 also provides news and features content to newspapers in Ireland and the UK.